First Growth Panel

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Ed Zimmerman chairs the legal tech group at Lowenstein Sandler.  Ed not only legally represents many companies in the tech industry he also does a little angel investing on the side, has a passion for wine and brings entrepreneurs together to learn, greet and network.  I was delighted to be part of a panel this past week about "how to build a brand". 

The panel was all women.  Aslaud Magnusdottir, Co-Founder of Moda Operandi, Christine Beauchamp, former Brand President of Ann Taylor and President/CEO of Victoria's Secret Beauty and is currently a guest Professor at NYU, Katherine Barr who is a General Partner of Mohr David Ventures and Deirdre Bolton, anchor of Bloomberg TV's Money Moves.  An amazing group of smart women who gave sound advice. I was honored to be part of this group. 

What did we talk about?  The difference between a professional brand, a product brand, the interplay between both including how to launch a brand.  Each vertical is different.  I loved the presentation Deirdre Bolton gave on "Are you ready for TV". 

We broke into breakout sessions afterward with some other amazing women leading the charge; Dayna Grayson partner at NEA, Ellie Wheeler at Greycroft Partners, Kathy Leake, President and co-Founder of Local Response and Stacey Burr, VP Adidas Wearable Sport Electronic, former founder-CEO of Textronics which was acquired by Adidas.

I have to applaud Ed for putting together a group of women leaders who all come from a different place.  I got to meet a bunch of entrepreneurs and catch up with some people I have not seen for awhile.  A solid agenda with the ability to do what we do best in the tech industry….share information, give guidance and try to help everyone succeed. 



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