do the hustle
Time and time again people ask investors the question which is what are they looking for when they invest. My answer is pretty much the same each time. I invest in people. People who have a fire in their belly, that will stop at nothing to succeed, who are curious and tenacious. I also have to like the business too.
There are so many stories that I can all tell about companies we invest I have invested in. The company is hanging on by a thread then capital comes in the door and everything changes. They company continues doing the same thing over and over again and one day they lean a little bit to another side and the business takes off. One person joins the team and everything changes. Story after story after story. I learn from each one.
Sometimes I think about the game whack-a-mole although that game might be a better analogy to just growing the business. Just when you think everything is running along at a good clip something pops up out of nowhere. The day to day exhaustion and problems seem to settle down as a business grows but there is always a little mole out there waiting to rear its ugly head.
I heard my husband speak the other day about how great entrepreneurs hustle. This past week I have been blown away by a few entrepreneurs that I work with. Their hustle blows me away every single day. The song, The Hustle, which was part of my childhood keeps rumbling through my head so I just needed to post it.