Branding In Unexpected Places, Archie Gottesman, Jewbelong, Podcast #64
If you’ve never heard of Archie Gottesman but have lived in or visited New York – you are familiar with her work. For 20 years, she was the voice behind Manhattan Mini Storage’s iconic, hilarious billboard and subway ads. Now she’s applying her prolific branding acumen to something desperately in need of a marketing re-boot- Judaism. Jewbelong aims to reconnect disengaged Jews with fresh and fun ideas for living your best Jewish life.
Here is it on iTunes