The Mall, The Shed and the Shawarma
We returned to NYC and with a snap of the fingers, we are back to our favorite cadence. Not that we don’t love chilling in LA but we chill so we can do NYC the way we like to.
The big opening this week was the Shed. The Shed has been an idea sitting in Dan Doctoroff’s head since he worked with Bloomberg on giving a pass to Related to build the dreaded Hudson Yards. The diamond in the rough is that Doctoroff portioned off a piece of that land for a new culture institution, hence the Shed.
He raised capital, brought on Diller, Scofidio and Renfrew as architects and Alex Poots to oversee the institution and on Friday evening, the first performance of a 5 night event called the Soundtrack of America is a tribute to African-American music. The mission is to bring together art across all disciplines in a moveable structure that can accommodate anything from rap to ballet to an art installation. Poots is the master of thinking out of the box and merging artists from difference genres to create something unique.
I could go on and on but one key thing is that tickets will be as low as $10. There will be community outreach, as the High Line has done. Let’s make this a place for everyone in NYC. Unfortunately when you open the walls and that beautiful amphitheater opens up which houses the musicians or performers, you are sitting outside of an overbearing architecturally unattractive building that besides the restaurants and seating inside, screams 1980’s glitzy shopping mall. Close your eyes and you could be anywhere in America and more than likely in the suburbs. Makes you wonder who came up with this idea and why they wouldn’t think out of the box to create something amazing, unique and for everyone? (The picture above is in the Shed’s entry and above you can see the High Line)
What a missed opportunity that I thoroughly believe will haunt the amount of money that was poured into the mall for the wealthy to be a disaster. Same stores that you can find anywhere. Overtime the tourists will stop flowing in, the stores won’t make money on the tourists as it is and the restaurants will be dying on the weekends unless they sell enough apartments in the area and the people actually live there.
Worse than the mall is the big metal structure that looks like a shawarma next to it. I can’t even go there.